Social Networking Sites, A platform that lets us connected in social networking. We share our posts, photos, description etc. on various social Networking platforms to improve business visibility.
It’s an online platform where people used for enhancing social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life
The difference of stand-alone and built-in social networking services currently available in the online space introduces challenges of definition.
Today, it’s the best source for news updates, marketing, education, and entertainment. There are so many social networking sites, up to May, 2017 the 15 best popular sites are:
|Social Network||Monthly Visitors|
|Vine(January 2017,The vine camera)||200,000,000|
The importance of social media is unassailable. It’s a wonderful way of marketing — a game changer for any business. It gives us the flexibility to communicate at both personal as well as business levels. Business owners can modify search rankings, leads, sales, and traffic using search media. This can be done at reduced marketing costs. Besides business, it’s the platform to connect with friends and dear ones.
How Social Network effect in S.E.O?
In Social Network we get a user who has an interest in the business so it helps to grow-up the awareness for the business by reaching to the people via a social network. To get the user awareness & branding business we build like this:
- Creating a Fan Page.
- Creating a Profile.
- Creating a Group.
- Creating a Community.
- Creating Places.
- Creating Awareness.
- Creating latest Trends.
- Creating an Advertisement.
- Giving Social Meta Tags, Content Tags for more appropriate.
- Doing SOCIAL BOOKMARKING.
- Image Creation.
- Blog Writing.
- Creating Online Identity Management & Maintenance.
- Creating a unique & likeable Video Advertisement.
Reasons behind increasing Search Engine Optimization(S.E.O.):
Direct traffic and indirect links for SEO:
Sharing Stories on social media is also includes reaching to the people who have an interest and it refers to Direct traffic.
Sharing Stories on social media after reaching to the people creating interest & sending to the website by some interesting keyword, tag linking it refers to In-direct traffic.
Direct link sources help with indexing:
Social media profiles rank in search engines, Social media sites like LinkedIn is direct SEO links they provide.
- Links include the no-follow tag;
An article gets a set number of votes. Social media sites are frequently crawled by search engines, so any links on them help the search bots find and index new pages quickly.
Social media pages with high-ranking potential:
- The more people get involved the more it promoted as a Brand.
- Like, Comment, Share is effective for Page Ranking Potential.
Integration into the search results:
Search Engine’s like Google & Bing are recently partnered with Twitter and Facebook to incorporate social status into results.
By utilizing and syndicating to social sites, companies can get ahead and achieve more viewers in the search results.
Social factors in search engine algorithms:
- For the Social factor, the search engine’s (Google, Yahoo, Bing) algorithm get the Reliability of the content.
- Social Factor also refers to real-time Interaction.
Social media activation leads to the S.E.O. for today and also for tomorrow. S.E.O isn’t just about keyword research, optimizing page content, and building links anymore. The social activity also gives the power to achieve the success.
Digital marketing initiatives are converging (especially search and social), and the more areas you can cover, the better results you’ll see in each. Remember, “Digital marketing isn’t a drop of water. It’s an ocean”.