What is Black Hat SEO? Avoid Black hat SEO Techniques

“BLACK HAT” What is it?

SEO analysis
SEO Analysis

Black Hat indicates to a hacker who violates computer security for little reason beyond maliciousness or for personal gain.

“S.E.O.”

SEO methods
What is SEO?

Search engine optimization, it‘s a process of getting traffic from the

  • free,
  • organic,
  • editorial or
  • natural search results on search engines.

BLACK HAT S.E.O:

An aggressive S.E.O strategies, techniques & tactics that linked up with search engines directly.
SEO Black Hat
Logo of Black Hat SEO

Black Hat S.E.O Usage | The Motivation behind Black Hat S.E.O

  1. Quick financial return on a Website.
  2. Quick focused Review to the search engine.
  3. To send the accurate information forcefully to the Search Engines.
  4. To create a space in the bigger brandy market.
  5. “Money Matters”, Google Ad Words Ads

Users:

Black hat marketing- TheWebomania
Black Hat SEO users
  • Black Hat Choice:
    • Techie people
    • Geeks
    • Freaks
  • White Hat Choice:
    • Nontechnical
    • Marketing-minded people.

Note:

Black Hat S.E.O can possibly result in your Web site being banned from a search engine, however since the focus is usually on quick high return business models, most of the specialist use Black Hat S.E.O tactics consider being banned from search engines a somewhat irrelevant risk.

  • What is Black Hat S.E.O?
  • Tactics and techniques that qualify as Black Hat S.E.O?
  • How to report Black Hat S.E.O?
  • How can Black Hat S.E.O affect you and your website?

White hat & black hat techniques:

SEO methods- TheWebomania
Black Hat Vs White Hat

S.E.O techniques can be classified into two broad categories:

  • White Hat (Marketing > Technology):

  • Black Hat (Technology > Marketing):

    Black hat and white hat SEO- TheWebomania
    Classification of Black and White Hat SEO

Various Black Hat S.E.O Tactics:

These Black Hat S.E.O tactics are not violence the Google and other search engines algorithms & can be tolerated:

Black hat SEO tools- TheWebomania
Tools of Black Hat SEO

Risky Techniques Used Today

Black hat SEO techniques- TheWebomania
Black Hat SEO Tactics
  • Paid Links, Buying links for S.E.O.
  • Spam Comments, intended to create free backlinks.
  • Duplicate Content refers to the well-known “copy and pastes” content creation.
  • Article Spinning, similar to the duplicate content issue generating  “new”, “unique” article.
  • Cloaking, a technique of introducing different content for search engine spiders and visitors of the site.
  • Doorway Pages, small pages help for rankingspamdexing in search engines
  • Keyword Stuffing, the web page is loaded with keywords in the meta tags, considered as web spam or spamdexing.
  • Invisible Text, visibility is limited to the search engine spiders but not the site visitors.

Consequences

  • It’s a risky way to practice because they are usually detected sooner or later.
    • A website can be banned, or
    • A website can be penalized.
  • A website banned is very rare in the news because it means an ultimate removal of a particular website from the SERPs. Penalization is a common issue to pay for negative S.E.O and involves lowering a website’s rank.

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